Saturday, July 18, 2015

Birth of a Series - Part Three

As I write this, I’m busy working on Book Three of the Series.

Before I started writing any of the books, I considered marketing. Most authors will tell you that there are two aspects of being an author that are a pain – one is writing a catchy blurb, and the other is marketing. I would have to agree.

From what I’ve observed, each genre requires slightly different marketing. There are dozens of books willing to tell you how to do it, but frankly I’ve found that experimenting works for me. Yes, every once in a while an ad or a promo is a complete bust, but I’m not likely to forget it and repeat the mistake.

My first consideration was the ‘look’ of the covers. I wanted to convey an emotional read, and as I said in an earlier post, each story is about a woman at a turning point in her life. Issues so far have been work-related, health-related, and the one I’m working on now is about the end of a relationship.

Look on any e-book sales site these days, and ninety percent of the romances have either a hot looking man with no shirt and 6-pack abs, or a male and female in a clutch. Makes sense… the author and cover designer are showing you what to expect when you start reading.

I’m taking a bit of a chance with this new series. I’m portraying just the female protagonist on the cover. Each story will have a romantic interest involved, but he won’t make the cover. Not because the man isn’t important, but because I want the series to stand out as something just different enough to attract a potential reader’s interest. Each book is a romance, but it’s primarily about the story.

After much discussion back and forth, Elizabeth Mackey has come up with an amazing series of covers. I’ll post four of them here, and I hope you agree with me that she’s done a wonderful job.

Time to get back writing. These darn books don’t write themselves!  Release date for the first three looks to be somewhere in the middle of August. I’ll be sure to let you know.

ps:  If you’d like to receive notices from me on new releases, and free or discounted books, please sign up for my e-mail newsletter. Sign-up form is on my facebook page. See the envelope graphic in the left-hand panel; that’s where you sign up. Here’s the link:

No comments:

Post a Comment